Dave Moccia

 Gloucester, MA | Open to hybrid/onsite roles in MA | Southern, NH | Southern, ME 

 (617) 448-1924  |   www.linkedin.com/in/dave-moccia-364b388/ 

• Award-winning Senior Game & Creative Designer specializing in hybrid digital–physical gameplay, packaging, and consumer product design. 

• Recognized with Hasbro’s 2025 Heroes of the Realm (HOTR) Award for leading the full visual and game design of the Monopoly GO! tabletop adaptation, transforming the world’s #1 mobile title into an immersive physical experience. 

• Skilled at translating major global IPs, including Pokémon, Lucasfilm, and Monopoly, into cohesive gameplay systems, packaging, and visual experiences with full brand integrity. 

• Brings end-to-end expertise across concept development, prototyping, art direction, vendor management, licensor approvals, photography, and production. 

• Experienced in leveraging Generative AI (Adobe Firefly, ChatGPT) to accelerate concepting, iteration, and stakeholder alignment. Collaborative, detail-driven partner to cross-functional teams in fast-paced product environments.

• Game Design
• Toy Design
• Packaging Design
• Product Graphics
• Digital + Physical Product Integration
• Art Direction
• Concept Development
• Generative AI Workflows
• Prototyping & Physical Comps
• Licensor Collaboration
• IP Adaptation 
• Visual Storytelling
• Presentation Mockups
• Photography & Retouching
• Print & Production Prep
• Vendor & Global Partner Management
• Cross-Functional Team Leadership

Hasbro Games (Monopoly Team) | Pawtucket, RI

Lead Senior Game & Graphic Designer | 2015 – 2025

Key Achievements

Heroes of the Realm Award (2025):

• Led visual and game design for the Monopoly GO! tabletop adaptation, translating digital mechanics, UI aesthetics, and character-driven personality into a fully realized physical game experience. 

Global IP Design Leadership: 

• Primary design lead for Pokémon and Lucasfilm, delivering gameplay, packaging, and components aligned with strict global brand standards and creative direction. 

Franchise Innovation: 

• Contributed to high-profile titles within the Monopoly ecosystem, including Monopoly Builder (TOTY Finalist 2022), Ms. Monopoly (TOTY Finalist 2020), Monopoly Gamer (Nintendo), and Monopoly Cheaters Edition.

Design & Creative Direction

• Directed end-to-end product design from early concept through final art release, including mood boards, concept sketches, style guides, prototyping, and internal creative reviews. 

• Built production-ready layouts for packaging, cards, boards, tokens, and instruction systems to ensure brand consistency and manufacturability. 

• Created high-fidelity visual storytelling assets for pitch decks, licensor approvals, and executive stakeholder presentations.

Cross-Functional & Vendor Collaboration

• Partnered closely with Structural Engineers, Product Designers, Brand Writers, and Project Managers across complex development timelines. 

• Directed external illustrators, 3D artists, model talent, and production vendors to deliver world-class product and marketing assets. 

• Oversaw physical comps with Hasbro’s model shop for executive previews and product testing.

Production & Studio Expertise

• Managed studio photography and coordinated model shoots for packaging and marketing deliverables. 

• Collaborated with printing partners to review proofs, color accuracy, specialty finishes, and advanced packaging treatments.

Aqua Leisure Industries | Avon, MA

Senior Graphic Designer

• Designed packaging systems, style guides, product graphics, and brand updates across recreational consumer product lines.
• Photographed and retouched product imagery; created print-ready layouts for marketing and sales teams.
• Partnered with Hong Kong production teams and major licensing partners.

Sirculr/AdLife | Norwood, MA

Lead Web Designer

• Created full website layouts and built WordPress sites from approved designs.
• Maintained digital brand standards and online marketing materials.

Stone Technologies | Woburn, MA

Lead Graphic Designer & Marketing Manager

• Produced marketing materials, dealer booklets, pricing guides, and promotional campaigns.
• Managed print production workflows and developed sales visuals.

StudentCity/GradCity.com | Peabody, MA

Lead Graphic Designer

• Designed print and digital promotional materials for travel events and activations.
• Collaborated with MTV’s Creative Group on branded assets and promotional campaigns.

NANCO (Nancy Sales Co.) | Chelsea, MA

Graphic Designer / Package Designer

• Created packaging, catalogs, and retail materials for licensed toy and pet product lines (Shrek, Madagascar, Looney Tunes, Nickelodeon)
• Produced product mockups that secured placement in Target and Petco nationwide.

Freelance Designer | 2002–Present

• Branding, packaging, product mockups, marketing collateral, and digital design for 20+ clients across consumer goods, hospitality, entertainment, and retail.

• Adobe Illustrator 
• Adobe Photoshop
• InDesign
• HTML/CSS
• Adobe Firefly
• ChatGPT (AI Workflows)
• Photography
• Retouching
• Production File Prep
• Vendor Management
• Digital Illustration
• 3D Vendor/Illustrator Direction

Butera School of Art, Boston, MA

Commercial Art Diploma

Massachusetts College of Art & Design, Boston, MA 

 Web Design Program (HTML/CSS)